While you vibecode another fitness app, Heidi Klum sells $10 wine in blood bags

CtrlAltDwayne · x · 2026-09-25

Quoting Heidi Klum's Halloween product — $10 medical-style blood bags with a custom red cooler, meant to be filled with red wine — the author mocks the AI dev scene: while everyone is vibecoding yet another lookalike fitness app, Klum rebranded cheap wine into a viral hit.

It's a jab at AI-era sameness: when building is commoditized, the real edge comes from bold packaging and marketing creativity.

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