SEO pros hunt for actionable uses in Search Console's new multimodal image-search filter

lilyraynyc · x · 2026-09-25

SEO practitioner seosmarty is digging into Search Console's new "Multimodal" (search-by-image) filter and finds the dashboard upgrades neat but hard to turn into action: you can now see which pages get impressions and clicks from image searches (mostly mobile), but the data alone doesn't dictate next steps.
Two tactics she's landed on so far: refresh with higher-quality images on pages with high impressions but low clicks, and diversify product imagery (more colors, close-up detail shots).
lilyraynyc reshared with a jab that the feature may just be a "helpful distraction" from declining organic CTRs overall.

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