AI fashion app Alta Daily runs on Meta's Segment Anything to digitize millions of outfits
nikhilaravi · x · 2026-09-24
- Alta Daily, launched in 2025, digitizes users' entire wardrobes via photos, recommends outfits with natural language prompts, previews them on a personal avatar, and tracks daily wear to avoid repeats.
- The core tech is Meta's Segment Anything Model (SAM), used to segment and digitize millions of garments. The hardest part: messy user-uploaded images — white sneakers on white walls, a blue sweater on a wrinkled blue blanket in bad lighting.
- Founder Jenny Wang says magazine-clean aesthetics made background removal a critical technical hurdle.
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