Confido raises $55M Series B to build AI workforce for consumer brands

ycombinator · x · 2026-09-22

Startup Confido is building an AI workforce for consumer brands, automating everything from accounting to sales and demand planning. Its clients include Olipop, Dude Wipes, and divisions of Mars and Unilever, and it recently raised a $55M Series B led by Insight. Co-founders Justin Hunter and Kara Holinski shared their story on YC's Founder Firesides podcast.

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