OpenAI engineer in unsealed NYT filing: users won't click links no matter how prominent

VeryWellVersed · x · 2026-09-21

In the newly unsealed 92-page NYT v. OpenAI filing, an OpenAI engineer admits: no matter how prominently we show the links, users won't click. The quote offers a rare internal view of how little referral traffic AI search products actually drive — a significant signal for the SEO industry betting on AI citations.

Original post →

More from Companies & People

Companies & People channel →