OpenAI reportedly days away from launching a personal assistant to counter Meta's Muse

RihardJarc · x · 2026-09-17

RihardJarc predicts OpenAI will launch its own personal assistant within days to counter Meta's Muse, which is gaining serious traction. He argues the hard part is securing enough infrastructure to serve agents at scale while funding marketing against Meta's distribution engine — and that mainstream adoption, not tech enthusiasts, will decide the winner.

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