64 Creative Growth Tactics That Actually Worked, Collected by Tom Orbach
lennysan · x · 2026-09-15
Lenny's Newsletter shares Tom Orbach's curated list of 64 creative growth tactics that actually worked. The thesis: everyone runs the same playbook (high-production launch videos, paid influencers, AEO, social), but the unexpected gets shared for free and remembered for months at a fraction of ad spend. Tactics are sorted by goal — generating buzz without paid ads, noisy launches, word-of-mouth, more leads and conversions, outsmarting competitors, and getting customers to happily pay more. A practical inspiration library for indie hackers and startup teams.
Related event: Lenny's Newsletter curates 64 unconventional growth tactics(2 posts)→
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