Indie hackers aren't just engineers or marketers — AI lets one builder run the whole loop
alexmacgregor__ · x · 2026-09-11
Alex MacGregor argues people miss the point of indie hacker success: you're a builder in the broader sense — spot an idea, build, design, ship, market, sell, analyze and iterate. Two years ago several steps needed other people; AI now lets one person run the entire loop. Quoted context praises Marc Lou-style marketing-over-building success.
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