After automation, we'll pay to watch humans make things
every · x · 2026-09-08
In an essay for Every's upcoming conference on work after automation, Natalie Fratto argues people will pay to watch humans make things by hand.
She cites her own case: a few months in, her hand-drawn explainer videos of data centers and power grids — pen strokes, wobbly lines, erased mistakes — are watched by millions monthly and already earn more than her former finance career. The twist: AI enables the handmade art — she uses AI for research, editing and inspiration, freeing space for human craft.
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