Vercel Engineer shuding: Building Great Products in the Age of AI Slop

shuding · x · 2026-09-07

Vercel engineer shuding revisits Apple's 13-year-old ad line 'If everyone is busy making everything, how can anyone perfect anything?' and argues it hits harder than ever amid a flood of effortless AI slop. To build something truly great today, he says, requires unprecedented focus — 'like writing a quiet, beautiful song in a room full of loud noise.'

Related event: Vercel Engineer Cites Apple Ad to Call for Focus Amid AI Slop(2 posts)→

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