80.6% of US Tech & Media Firms Now Pay for AI Subscriptions as Adoption Spreads Beyond Tech

bendee983 · x · 2026-09-06

Citing data from KobeissiLetter, the author notes paid AI adoption is spreading far beyond tech: 80.6% of US tech and media businesses hold paid AI subscriptions (a record), finance/insurance sits at 73.1% (up from 60% in December 2025), manufacturing at 60.4% (nearly doubled since early 2025), and retail at 49% (+20 points). The author argues this signals growing software demand as firms integrate AI into workflows — a boom for software and AI engineering jobs rather than their demise.

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