VC jokes OpenAI should sell Codex and ChatGPT like Hardees and Carl's Jr: same product, two brands
soleio · x · 2026-09-06
Former GitHub CTO and investor soleio riffs on the Hardees/Carl's Jr dual-brand playbook — the same food sold under two labels so customers sort themselves by brand loyalty.
- His suggestion: OpenAI should do the same, pointing Codex and ChatGPT at the same product and letting users pick a side.
- He self-identifies as 'a Hardees/Codex guy', poking fun at developer tribalism around the Codex brand.
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