No ads, no SEO: marclou's SaaS hits $30K MRR in two years on word of mouth

rubenhassid · x · 2026-09-05

Indie developer marclou announced his SaaS has reached $30K MRR after two years — with no real marketing: no SEO, no ads, no sponsorships. His audience provided the first $300 MRR; the rest came from word of mouth.

His approach: an obsession with building features that make users happy. Some flops, some hits — happy users share them on social media, driving compounding growth. A commenter asks whether the model works for Substack revenue.

Related event: Indie Dev Hits $30K MRR in Two Years With Zero Marketing(3 posts)→

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