Thom Wolf's Microducks merch tops $2.6M in first 24 hours

_akhaliq · x · 2026-08-28

Hugging Face co-founder Thom Wolf announced that Microducks merchandise exceeded $2.6M in orders within the first 24 hours. Onlookers quipped "that's ducking 1B ARR!" — annualized, the duck merch could genuinely approach a billion-dollar run rate, turning a merch drop into a SaaS-launch-scale event.

Related event: Hugging Face's Microducks Rakes in $2.6M in First 24 Hours(2 posts)→

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