Higgsfield sells AI video, yet filmed its own ads with real humans
thisdudelikesAI · x · 2026-08-26
Higgsfield, whose entire product is AI-generated video, hired real humans to film the ads selling it—their own public campaign, not a leak. When the budget was theirs and conversion mattered, they put people on camera; that's the whole benchmark, everything else is a demo reel. Icon went the same direction and prices it openly: 6 human-filmed UGC ads for $1000, including creator sourcing, product shipping, scripts, coaching and editing, delivered in 12–16 days with full refund if unsatisfied.
Related event: AI Video Seller Higgsfield Uses Real Actors in Its Own Ads(2 posts)→
More from Companies & People
- Ex-White House cyber deputy launches SAIF nonprofit with $25M from a16z founders for AI cyber defense — vishalmisra · 2026-10-15
- YC F26's GodHands launches: AI learns company know-how by watching people work — ycombinator · 2026-10-15
- Ex-Apple engineer: one internal iOS app took Siri QA from 50 to 300 bug reports a day — jdluk87 · 2026-10-15
- Staff-level engineers get poached and offered part-time gigs — but must deliver immediately — teodorio · 2026-10-15
- AI film and TV hit the market: Prime Video picks up AI spin-off, pilots screen at Mipcom — lmoroney · 2026-10-15
- Modal founder passed on a first-10 Snowflake offer: "Just build" — sarahcat21 · 2026-10-15