Higgsfield sells AI video, yet filmed its own ads with real humans
thisdudelikesAI · x · 2026-08-26
Higgsfield, whose entire product is AI-generated video, hired real humans to film the ads selling it—their own public campaign, not a leak. When the budget was theirs and conversion mattered, they put people on camera; that's the whole benchmark, everything else is a demo reel. Icon went the same direction and prices it openly: 6 human-filmed UGC ads for $1000, including creator sourcing, product shipping, scripts, coaching and editing, delivered in 12–16 days with full refund if unsatisfied.
More from Companies & People
- McGraw Hill CEO: Future of knowledge will be agentic — rohanpaul_ai · 2026-08-26
- OpenAI staff claims Transformer is now the bottleneck to AI progress — KyeGomezB · 2026-08-26
- Anthropic tells employees stock could go to zero, pitches $30T market to IPO investors — kyliebytes · 2026-08-26
- AI Requires Human Oversight: Lack of It Leads to Low-Quality Content — jkubicki · 2026-08-26
- Anthropic defines its Total Addressable Market (TAM) — scaling01 · 2026-08-26
- Amazon to Shut Down Mechanical Turk Next Month, Ending an Era — shiringhaffary · 2026-08-26