OpenAI Undercuts Official Pricing on OpenRouter to Capture API Market
Hesamation · x · 2026-08-18
OpenAI is aggressively discounting models on the third-party platform OpenRouter. GPT-5.6 Sol is now 50% off, making it cheaper than the official API. This strategy, previously used for Luna to boost usage, sacrifices margins for a larger share of the developer API market.
Related event: OpenAI Cuts GPT-5.6 Sol Price 50% Exclusively on OpenRouter and Vercel(6 posts)→
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