Indie Dev Case Study: AI Agents Sending Physical Letters Boosts Deal Conversion
DatPascal · reddit · 2026-08-11
A developer shared a high-conversion outreach strategy using AI Agents: abandoning easily ignored digital channels in favor of physical paper letters.
By automating the workflow via an MCP tool (drafting, approving, printing, posting), he found that physical mail offers unique advantages:
- Cost as a signal: Spending money proves it's not a mass blast.
- Physical visibility: A desk has fewer items than an inbox, bypassing spam filters.
- Longevity: Unlike an email that dies in seconds, paper survives for days.
However, he notes the trade-offs: it's slow, lacks digital tracking metrics, and the cost per send limits volume. He admits this might simply be arbitraging the scarcity of physical mail.
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