AI Reshapes B2B Models: The New Buyer is a Script with a Wallet
LexSokolin · x · 2026-08-06
A fintech expert points out that traditional pricing and sales models assume the buyer has a procurement team and a budget cycle. However, the new buyer in the AI era is essentially a script with a wallet.
These customers pay per API call, settle in stablecoins, and churn before the sales team even opens their deck, fundamentally breaking traditional B2B revenue models in financial services that rely on a human CFO.
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