Roblox Announces Build: Mobile-First AI Game Creation

rms80 · x · 2026-08-03

Roblox officially announced Build, a new mobile-first creation experience, along with a suite of AI-powered agentic tools set to begin testing on July 28. These tools aim to empower the platform's 132 million daily active users to easily build game worlds.

An early user noted that this remote, prompt-based development approach is fundamentally different, allowing for seamless playtesting and iteration anywhere—even adding new game mechanics while waiting for a car repair—effectively turning game creation itself into a game.

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