Is Learning Copywriting Still Worth It as AI Output Becomes Client-Passable?

Embarrassed_Rip_7532 · reddit · 2026-08-02

The author notes that AI-generated copy is now decent enough for clients, making him question the value of systematically learning copywriting.

While good taste and editing skills still improve AI output, he argues the gap between trained humans and well-prompted models is narrowing for mid-tier freelance work. He asks the community if client valuations of human-written copy have fundamentally shifted.

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