How to Sell AI to SMBs? Target Active Job Postings
omooretweets · x · 2026-07-31
Selling AI products to cash-strapped, skeptical SMBs is always a challenge. The author shares a highly targeted customer acquisition strategy:
Instead of cold outreach, look for companies actively hiring employees to solve a specific problem. If that problem can be addressed with your AI technology rather than manual labor, you've found a perfect entry point.
For instance, the LassieAI team found their early customers by analyzing relevant job postings on platforms like Indeed.
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