OpenAI Slashes Luna Model Prices by 5x, Initiating Price War
TheZachMueller · x · 2026-07-31
OpenAI has drastically cut the prices for its Luna model, reducing input and output costs from $1/$6 to $0.2/$1.20—a 5x decrease. This move is interpreted as OpenAI initiating a price war aimed at undercutting Chinese AI competitors, though it has not yet directly targeted Anthropic's margins.
Related event: OpenAI Slashes GPT-5.6 Prices Up to 80%, Introduces Fast Mode(14 posts)→
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