FTC Charges Hims & Hers Over Health Data Leaks, Highlighting Ad Tracking Privacy Risks

HaktanSuren · x · 2026-07-30

The FTC has charged Hims & Hers with sharing sensitive user health information with ad platforms.

The author highlights a critical architectural flaw: in digital ad tracking, an ad event becomes sensitive data the moment product context is included in the payload. This underscores the urgent need to add a strict privacy column to tracking QA processes.

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