Current AI Landscape: Digging Holes Is More Profitable Than Selling Shovels

braelyn_ai · x · 2026-07-30

The author uses the analogy of "digging holes" and "selling shovels" to explore current business opportunities in the AI industry. They argue that there is currently much more money to be made by directly using AI for specific end-user businesses (digging) than in developing AI infrastructure or tools (selling shovels), yet very few people are willing to do the actual digging.

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