Doing the Math: Anthropic's 72M YouTube Views Might Have Cost $10M
gabriel1 · x · 2026-07-30
Following up on the 72 million views for Anthropic's Slack bot ad, a user did the math and suggested it might just be paid advertising. They estimated that buying 72 million views would cost around $10 million, calling the marketing spend "insane".
Related event: Anthropic's YouTube Ad Hits 72M Views, Sparking Cost Debate(2 posts)→
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