Google Search Console adds social and video channel reporting for YouTube, TikTok, X, and Instagram

rmstein · x · 2026-07-29

Google Search Console is adding support for social and video channels, letting creators track how content performs on Google Search across YouTube, TikTok, X, and Instagram.

The update is meant to help publishers see top queries, understand what is driving traffic, and grow beyond website-only reporting. The attached screenshot shows Insights for YouTube content, including clicks and traffic sources.

Related event: Google Search Console Launches Social Media Account Tracking(8 posts)→

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