Bill Gates’ 1996 “Content is King” essay resurfaces amid the creator-economy thesis
jackedAJ · x · 2026-07-28
The post resurfices Bill Gates’ 1996 “Content is King” essay and ties it to a three-year-old quote predicting that everyone will become a content creator, by choice or by force.
The underlying point is a broader media-economy thesis: real money on the internet flows to people and companies that use the medium to create and distribute content, not just to those who build the medium itself.
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