Agency sales teams are spending more time explaining GEO than closing SEO deals

gaganghotra_ · x · 2026-07-27

The post argues that agency sales teams are wasting time educating prospects about GEO instead of simply closing SEO deals. The author frames GEO as a distraction that has pulled sales conversations away from revenue-generating work.

It’s a short, opinionated take on how AI-era marketing language can become its own sales burden, especially when teams have to explain the concept before they can sell the service.

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