Vercel COO Uses AI Agents to Scale 10-Person SDR Team Down to Just 1
baseten · x · 2026-07-25
Jeanne DeWitt Grosser, COO of Vercel, shared her experience using AI to optimize Go-To-Market (GTM) strategies. She successfully leveraged an AI agent to scale down a 10-person SDR (Sales Development Representative) team to just a single person.
During her tenure at Stripe, she also managed to run an outbound sales operation with only 4 SDRs, a function typically staffed by 30 people. She specializes in empowering small teams through automation to operate at multiples of their actual size.
Related event: Vercel COO Uses AI Agent to Reduce 10-Person Sales Team to 1(2 posts)→
More from Companies & People
- Forter's 13 lessons from its agent sprint: skip custom RAG, lean on mature enterprise search — bibryam · 2026-09-11
- Law Professor on Legal Engineering Jobs: Stigma Is Real but Builder Skills Open New Doors — jkubicki · 2026-09-11
- AI safety community mocked as 'bridge engineers' who say bridges can never be safe — Dan_Jeffries1 · 2026-09-11
- SoftBank's Masayoshi Son predicts 100 trillion self-replicating AIs: "humans' era as top life form is ending" — Puzzleheaded-King584 · 2026-09-11
- Inside Ant Group's play at WAIC-style expo: AI and hardware vendors settle into new division of labor — 智东西 · 2026-09-11
- Instagram head says engagement falls by half without the algorithm — hsuduebc2 · 2026-09-11