How a web agency can reach $20K+ MRR by targeting broken websites with AI outreach
Murky_Explanation_73 · reddit · 2026-07-23
A Reddit post lays out a simple playbook for growing a web agency to $20K+ MRR in under a year:
- Target existing businesses with weak websites, not businesses that have no site at all. The pitch is easier because they already understand why a website matters.
- Use an outreach tool like Swokei to scan websites at scale and turn issues such as design, SEO, speed, layout, and mobile optimization into personalized emails.
- When prospects reply, offer a free mockup built quickly with Claude, Lovable, or Base44.
- Close in a live call on Google Meet, Zoom, or Microsoft Teams instead of dragging the deal through endless back-and-forth.
The post argues that the combination of targeted prospecting, AI-generated personalization, and live presentation is what lets a small agency scale much faster.
Related event: AI Web Agency Playbook: Free Mockups Strategy Hits $20K MRR(5 posts)→
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