Lightreel launches Claude-powered creator search for influencer marketing

alexmacgregor__ · x · 2026-07-21

Lightreel says it is introducing Claude for influencer marketing.

The product lets users enter a target profile and then searches millions of TikToks and Reels to find:

• influencers
• UGC creators
• micro-influencers

The pitch is that teams can stop relying on VAs and outdated creator databases, and instead use the tool for creator discovery and outreach.

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