Google Design says AI still needs dedicated UX writers as text remains the interface
GoogleDesign · x · 2026-07-21
Google Design’s latest episode argues that language is the interface’s architecture and that teams still need dedicated UX writers even as generative AI and agentic coding advance.
Megan Kasselberg, a Senior UX Writer and Content Designer for Material Design, talks about:
- storytelling at scale and earnest expression in product copy
- why text remains foundational as interfaces become more agentic
- the continued need for dedicated UX writers on design teams
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