Book Review: Rewiring Business for the AI Era

DavidLinthicum · x · 2026-07-10

The author praises The Enterprise Brain: Rewiring Your Business for the AI-Native Era for its clarity and restraint, avoiding empty AI hype and dense technical jargon.

Rather than merely tacking on an "AI feature," the book frames AI as a foundational shift in business operations, impacting how organizations run, make decisions, and create value. The author particularly appreciates the proposed "enterprise brain" framework, which advocates for embedding intelligence across all business processes instead of getting stuck in isolated pilots.

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