AI Employee Scales Ad Campaigns to 60
alex_verem · x · 2026-07-10
Kulina, operating kitchen and dining e-commerce across 29 countries, used an AI employee named Viktor to scale their team's capacity from running 5 concurrent ad campaigns to 60.
The post emphasizes not just single-model capability, but an AI employee that "upgrades alongside the best models": it lives in Slack, retains context, proposes plans, and executes them after team approval. The author's core conclusion: seats are bought for tools, but employees are priced by output.
Related event: AI Employee Viktor Scales Ad Campaigns 12x Across 40,000 Workspaces(15 posts)→
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