AI Search Slows Online Ad Growth as Users Shift Away from Clicking Links

Alphabet's Q3 earnings reveal a paradox: AI boosts Google search volume, but search revenue growth slowed from 17% to 12% and paid ad click growth fell from 13% to 8%, as more users rely on AI for everyday queries instead of clicking links.

2026-11-04 ~ 2026-11-05 · 2 related posts