Artificial Analysis and HeyGen Launch Code2Video-AA Marketing Video Generation Benchmark

Artificial Analysis has partnered with HeyGen to release the Code2Video-AA leaderboard—an independent implementation of the HeyGen Code2Video Bench—evaluating models' ability to generate product/brand marketing videos with code. It covers 27 models and 114 design briefs, with the full leaderboard and methodology publicly available.

Confirmed

Why it matters

This is the first leaderboard to quantify the emerging capability of "generating marketing videos with code" via standardized blind evaluation, while factoring cost into the comparison—showing that premium flagship models aren't the only option. For model vendors, the per-axis data also pinpoints specific weaknesses such as craft quality and temporal consistency. AA credited HeyGen (original authors of Code2Video Bench) in the release.

2026-10-27 ~ 2026-10-27 · 6 related posts

Primary sources